Our Company

Message from the CEO


Representative Director, President & CEO, ALPS-COO

 Economies, movements of people and flows of goods have become increasingly globalized, and in the automotive industry a once-in-a-century major transformation is underway, as demonstrated by the "CASE" trends — connected cars, autonomous driving, sharing and services, and electric vehicles. A fourth industrial revolution, harnessing artificial intelligence (AI) and the Internet of Things (IoT), is also taking shape as ongoing sophistication of communication infrastructure dramatically changes the way we work and lead our lives.
 In this climate of turbulent change and transition, the Alps Group sensed a need to evolve into a structure that could more effectively leverage its innovativeness with technology and the value of its products. Hence Alps Electric and Alpine integrated their businesses as of January 2019, starting out afresh as Alps Alpine.
 Drawing on the advantages of both Alps Electric and Alpine, the new company will endeavor to create its own unique value for not only the automotive market, but also mobile devices and consumer electronics, as well as new sectors such as energy, healthcare and industry. Alps Alpine will evolve into a "T-shaped Company," combining expertise that Alps Electric has built up over a history of more than 70 years in device development based on original technologies, advanced production capabilities, and a global manufacturing and sales network with Alpine's system design and software development prowess.
 As a corporation, it is essential that we earn the trust of customers, shareholders, local communities, employees...all our stakeholders. And we must seek harmony with the global environment.
 Alps Alpine will strive to create new value that brings comfort to and enriches the lives of people everywhere.